Music Industry Therapist Collective Launches Platform Supporting Touring Artists and Professionals

MITC’s new program is a 24/7 expert-led coaching platform designed to support the realities of touring life for both performers and crew members

The Music Industry Therapist Collective (MITC) has launched a new Online Tour Health and Welfare Coaching platform for musicians, performers, and crew living and working on the road. 

Offering short-notice coaching sessions 24/7, this confidential service is the latest initiative for MITC Soundcheck’s comprehensive mental health service for the live music industry. 

According to MITC, high rates of anxiety, depression, insomnia, and burnout can be common among touring professionals as a result of financial instability, performance pressure, sleep disruption, lifestyle and cultural factors, and other aspects of the work. 

Touring musicians can now access MITC and its global network of psychotherapists, psychologists, and counsellors with first-hand experience of working in the music business prior to specializing in performing arts medicine.

Lasting up to 50 minutes per session, Welfare Coaching will help provide tools for dealing with managing stress and burnout, maintaining relationships, coping with performance pressures, substance dependency and addiction recovery, managing loneliness, maintaining mental and physical wellbeing, among other factors. 

To access the program, tours, labels, promoters, or venues can now purchase blocks of discounted sessions in advance. 

Performers and crew then receive a private booking link and a unique coupon code, which they can use to select a therapist and session time on the MITC booking page at no cost to the individual. 

Additionally, through its “Pay It Forward” scheme, MITC will distribute any unused appointments to theatre and club tours that may be working smaller-scale tours with less funding. Clients can also make session donations to support other tours. 

“Since releasing Touring and Mental Health: The Music Industry Manual, we’ve heard from many tours about the pressure they’re under and the lack of support available,” said MITC Founder Tamsin Embleton. “Long workdays, constant travel and last-minute schedule changes make it difficult to commit to regular therapy. Yet the need for timely, accessible support is as urgent as ever. Touring is inherently stressful, and pressure builds even when things are going well.

“MITC Soundcheck is a collection of services, including touring Welfare Officers, backstage therapy, and wellbeing workshops, designed to help artists, performers and crew feel safe, seen and supported while out on the road. Our latest initiative, the Online Welfare Coaching platform, goes one step further by offering flexible access to specialist support, no matter where you are or what time zone you’re in … We invite industry stakeholders to help us support the next generation of touring talent by backing our Pay It Forward scheme. This will make vital support available to those who need it most, not just those who can afford it.”

“Touring life is relentless — it takes people away from their routines, their relationships, and often their sense of stability,” added MITC Development and Operations Laura Newton. “We’ve seen firsthand how difficult it is for artists and crew members to access consistent mental health support while on the road. This new platform is designed to meet them where they are — with flexibility, confidentiality, and care. We believe this kind of support should be standard, not exceptional, and we hope the industry will work alongside us to prioritise wellbeing in their budgets and planning.”